Buy grocery produce
The fastest path to food, but there is no production upside. You pay the full grocery-equivalent value every time.
Economics of seed to table
Food from the store is fast. Seedlings save time. Seeds create the largest grocery-equivalent value multiple when timing, watering, and succession planting are managed well.
The fastest path to food, but there is no production upside. You pay the full grocery-equivalent value every time.
Skips two to six weeks of early risk, but you pay a large markup for that time savings.
The highest ROI path, but it requires timing, germination, watering, transplant planning, and succession planting.
Fast greens with a strong succession-planting story.
High grocery price per ounce and repeat harvests across the season.
High seasonal output from one well-managed plant.
A common household vegetable with fast summer productivity.
| Crop | Buy seed | Buy seedling | Buy grocery equivalent |
|---|---|---|---|
| Lettuce | Johnny's Tango organic lettuce: $6.80 / 500 seeds = $0.014/seed | Bonnie green romaine lettuce 6-pack: $5.98 / 6 plants = $1.00/plant | Walmart green leaf lettuce: $1.94 each |
| Basil | Johnny's Genovese organic basil: $5.25 / 200 seeds = $0.026/seed | Bonnie Genovese basil: $5.98 / plant | Walmart fresh basil: $1.78 / 0.5 oz clamshell |
| Cherry tomato | Johnny's Sun Gold cherry tomato: $6.45 / 40 seeds = $0.161/seed | Bonnie Husky cherry tomato 2-pack: $10.59 / 2 plants = $5.30/plant | Walmart grape tomatoes: $2.78 / 10 oz package |
| Cucumber | Johnny's Marketmore 76 cucumber: $6.80 / 30 seeds = $0.227/seed | Bonnie cucumber plant: $4.98 / plant | Walmart cucumber: about $0.76 each, store-dependent |
| Crop | Grocery-equivalent output | Why this is reasonable |
|---|---|---|
| Lettuce | 1 plant ~= 1 grocery head | Leaf lettuce reaches roughly 6-12 oz at maximum size in 50-60 days, depending on type. |
| Basil | 1 plant ~= 10 grocery clamshells over a season | Basil can be harvested repeatedly; cutting above leaf pairs produces new growth and keeps plants productive. |
| Cherry tomato | 1 plant ~= 10 lb tomatoes = sixteen 10 oz grocery packs | UMD Extension says tomato plants can yield 10-15 lb or more per plant, often for cherry tomatoes. |
| Cucumber | 1 plant ~= 10 cucumbers | Recent garden yield guidance commonly places healthy cucumber plants in the 15-30 cucumber/plant range; 10 is conservative. |
| Crop | Grocery-equivalent value | Start from seed | Start from seedling | Buy grocery |
|---|---|---|---|---|
| Lettuce | $1.94 | 143x value multiple / 14,165% net ROI | 1.9x / 95% net ROI | 1.0x / 0% ROI |
| Basil | $17.80 | 678x / 67,710% net ROI | 3.0x / 198% net ROI | 1.0x / 0% ROI |
| Cherry tomato | $44.48 | 276x / 27,484% net ROI | 8.4x / 740% net ROI | 1.0x / 0% ROI |
| Cucumber | $7.60 | 34x / 3,253% net ROI | 1.5x / 53% net ROI | 1.0x / 0% ROI |
Where SteelThumb fits
SeedPort captures the seed-stage ROI without asking families to constantly remember what needs to start next. Tendril protects the growth-stage investment by reducing missed watering, stale observations, and crop waste.